LOST x Krew “I Heart My Shih-Tzu” T-Shirt
Television show LOST has created an underground viral marketing campaign that kicked off at Comic-Con 2009, with comedian Paul Scheer and his black velvet fan art moment during the show’s infamous panel. Since that moment, the show has created what is easily one of the most intricate and in-depth fan appreciation marketing campaigns ever attempted.

Go here to see the original:
LOST x Krew “I Heart My Shih-Tzu” T-Shirt
LOST x Krew “I Heart My Shih-Tzu” T-Shirt
Television show LOST has created an underground viral marketing campaign that kicked off at Comic-Con 2009, with comedian Paul Scheer and his black velvet fan art moment during the show’s infamous panel. Since that moment, the show has created what is easily one of the most intricate and in-depth fan appreciation marketing campaigns ever attempted. They will release 16 limited edition, hand-signed and numbered screen prints designed by some of the world’s top artists and graphic designers at their website DamonCarltonAndAPolarBear.com

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LOST x Krew “I Heart My Shih-Tzu” T-Shirt






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